Privacy Policy
Last updated: October 11, 2026
HoundStack ("we", "us") provides field-service software for pet-care businesses at app.houndstack.com. This policy explains what information we collect, how we use it, and the choices you have. It applies to business users of HoundStack and, where noted, to their customers whose information those businesses store in the platform.
Information we collect
- Account information: your name, email address, password (stored hashed), business name, and, if you choose to provide it, a mobile phone number and texting consent.
- Business data you store: client records, properties, pets, schedules, visits, photos, invoices, messages, and related operational data your business enters into the platform. Your business owns this data; we process it to run the service.
- Payment information: payments are processed by Stripe. We never see or store full card numbers; we keep references (such as card brand and last four digits) that Stripe provides.
- Location of field staff: when a technician uses the app to navigate or view a route map, the device's location is used on the device to show where they are. If a business turns on live tracking, a technician's approximate location (rounded to about 100 meters) is sent to us while they are on the way to a customer, from the “on my way” message until they start that visit, for at most two hours, and only while the app is open. Only the latest position is kept, and it is deleted when the visit starts. Live tracking is off unless the business turns it on, and the technician can stop it at any time.
- Usage and device information: log data, browser type, and similar technical information used to keep the service secure and reliable. We use cookies and similar storage only for sign-in sessions and app functionality, not for advertising.
This website
The marketing site at www.houndstack.com uses Plausible Analytics, a privacy-respecting tool that does not use cookies and does not track you across sites; we see aggregate page views and referral sources, not individual profiles. If you submit the contact or product-updates form, it reaches us through Formspree; we receive the name, business name, email, and message you typed, and we use them to respond to you.
How we use information
- To provide, maintain, and improve the service.
- To authenticate sign-ins and secure accounts.
- To send communications you request or that are essential to the service: sign-in emails, visit and billing notifications, and account notices.
- To provide support and respond to requests.
- To comply with legal obligations.
We do not sell personal information. We do not use your data for advertising.
Text messaging
Text messaging is coming soon and is pending carrier registration.
We collect mobile numbers and SMS consent records only from HoundStack account holders who opt in. When you opt in we store the number, the exact consent wording you agreed to, and the time you agreed. Account holders who opt in may receive verification codes, security alerts, billing notices and support replies by text from HoundStack. We do not use these messages for marketing.
Mobile numbers and SMS consent records are not shared with or sold to third parties or affiliates for marketing or promotional purposes. The only party that receives them is our SMS delivery provider, and only to deliver the messages you asked for. See the SMS Consent & Messaging Policy for details.
STOP and HELP. Reply STOP to any text from HoundStack to opt out. The opt-out takes effect immediately, we send one confirmation, and no further texts are sent to that number. Reply HELP for help, or email support@houndstack.com. You can also remove your number or withdraw consent in Settings.
Accepting this policy does not give consent to receive text messages.Messaging consent is separate and optional, is collected by its own affirmative action, and is never a condition of creating an account or using HoundStack. You can decline it, or withdraw it at any time by replying STOP, without any effect on your account.
Who we share information with
We share data only with the service providers needed to run HoundStack, under contracts that limit their use of it:
- Supabase (database, authentication, and file storage)
- Stripe (payment processing and billing)
- Twilio (SMS delivery)
- Resend (email delivery)
- Google (maps and address suggestions)
- Geocodio (turning addresses into map locations)
- Sentry (error reporting: when the app or our server hits a fault, Sentry receives the error, the address of the page it happened on with any codes removed, the browser or device and operating system, and your account's user id and workspace id; not your name, email address or IP address, and no recording of your screen)
- Firebase Cloud Messaging (Google) and the Apple Push Notification service (delivering notifications to the Android and iOS apps: your device's push token and the text of each notification, which can include a client's name, an address or a visit time, together with the page in the app it opens)
- Plausible (visit counts for the marketing site at www.houndstack.com only: it sets no cookies, and we see page views and referral sources in aggregate, not individual profiles)
- Formspree (the contact and product-updates forms on www.houndstack.com only: the name, business name, email address and message you submit)
- Anthropic (the AI features, once a business switches them on: the AI receptionist and drafting marketing posts)
- Cloud hosting and infrastructure providers
When a business turns on its AI receptionist (coming soon), the text of messages and calls to that business's own number, with the recent conversation, is sent to the AI provider to write the reply. The receptionist says it is an automated assistant. It never uses HoundStack's own number, which only ever texts HoundStack account holders.
A business can also choose to connect other services, such as its accounting software or an automation tool through a webhook. When it does, the data it chose to send goes to that service on the business's instruction.
When a business turns on live tracking, the customer who received the “on my way” message can see the technician's first name and approximate location on a map until the technician arrives.
We may also disclose information if required by law, or as part of a business transfer (in which case this policy continues to apply).
Data retention and deletion
We keep your data while your account is active. You can delete your account yourself, from inside the app: open your profile and choose Delete my account. Deleting removes your sign-in and access, and anonymizes your personal details.
Business records such as invoices, payments, service history, and audit logs may be retained where required for legal and accounting purposes. If you are the only owner of a workspace, you will be asked to transfer ownership or close the workspace first, so that the business is not left without an administrator.
If you would rather we did it for you, or you can no longer sign in, email support@houndstack.com.
Security
Data is encrypted in transit, access is restricted by role-based controls and row-level security, and payment credentials never touch our servers. No system is perfectly secure, but we design for least access and defense in depth.
Your rights
Depending on where you live, you may have the right to access, correct, export, or delete your personal information, or to object to certain processing. Contact us at support@houndstack.com and we will honor applicable requests. If you are a customer of a business that uses HoundStack, that business controls your records; contact them directly and we will support their fulfillment of your request.
Children
HoundStack is a business tool and is not directed to children under 13. We do not knowingly collect information from children.
Changes and contact
We will post any changes to this policy on this page and update the date above. Questions: support@houndstack.com.